Predictive analytics involves the use of data mining, mathematical modeling, and statistical analysis to provide actionable predictions and help drive the decision-making process. It is used widely in the insurance, medical and credit industries. Assessment of credit, and assignment of a credit score is probably the most widely known use of predictive analytics.
Data mining also aids predictive analysis by providing a record of the past that can be analyzed and used to predict which customers are most likely to renew, purchase, or purchase related products and services.
Network and social media analytics
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